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The Inbound Playbook

How not to lose a customer... Check out these 5 strategies to boost your customer retention rates.
If you do a quick search on the definition of ‘digital disruption’ on the internet, you’ll get a myriad of answers in relation to how it impacts organisations and individuals…  It could mean redefining a business model, or using digital tools to create an advantage ove...
Just the other day while browsing the web, a pop up advert on breast pumps covered the bottom right hand corner of my screen. It was quite annoying at first, given that I’m not a lactating mother with a new born.You do get a little frustrated when such product recommendations have little or no...
Say you happen to see a compelling ad for a $100 Bluetooth-speaker on your phone and you felt the need to buy. Would you, go ahead and purchase it immediately, look at reviews, or do some research before making a decision? I’m sure you'd ‘Google’ straight away… I know...

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